Your customers are asking AI. Are you showing up?

Watch your AI visibility
like a hawk

|

Online discovery is changing and your customers are increasingly turning to AI for information. Citation Hawk tracks whether you're cited, mentioned, or missing across Google, ChatGPT, and Claude and tells you what to do next.

Start for free

How it works

Set up in seconds

01

Your business, your prompts

Add your business name, website, and up to 5 prompts. That's all we need to start monitoring your AI presence.

02

See where you stand

Every week we run your prompts through Google AI Overviews, ChatGPT, and Claude. Your Monday morning report shows whether you're cited, mentioned, or absent across each platform and prompt.

03

Turn data into action

Every report includes a personalised action plan: your nearest win (the single fastest path to a new citation), a strategic focus for the weeks ahead, and suggested prompts you should be tracking. Prioritised by what matters most to your business.

Google AI OverviewsChatGPTClaude

What you get

See every gap. Clear next steps.

Your weekly citation report tracks every prompt across Google, ChatGPT, and Claude delivered to your inbox. Your insights report turns that data into a prioritised action plan.

best payroll software for small businesses

Prompt 1

Google AI Overviews
Mentioned Cited
ChatGPT
Mentioned Not cited
Claude
Not mentioned Not cited

payroll software that integrates with Xero

Prompt 2

Google AI Overviews
Not mentioned Not cited
ChatGPT
Mentioned Not cited
Claude
Not mentioned Not cited

how much does payroll software cost

Prompt 3

Google AI Overviews
Mentioned Cited
ChatGPT
Mentioned Cited
Claude
Mentioned Not cited
2/3 (66%) cited

You have strong visibility on branded and pricing queries but are missing from the comparison searches buyers use when shortlisting tools. Google AI Overviews is your best-performing platform this week, citing you on two prompts — ChatGPT and Claude are the gaps to close.

Nearest Win

"best payroll software for small businesses" · ChatGPT

You're mentioned but not cited here. Add a concise landing page that opens with a direct answer, one sentence on what you do, who it's for, and what it costs. ChatGPT tends to cite pages it can quote in the first paragraph, so lead with the answer rather than the pitch.

Also Consider

"payroll software that integrates with Xero" · Google AI Overviews

Create a dedicated page with "payroll software that integrates with Xero" in the title and opening sentence. Google AI Overviews consistently pulls from pages where the exact query phrase appears in the first 100 words — a focused integration page will outperform a general features list.

Strategic Focus

Build a library of short "how payroll works" explainer pages targeting common small business questions.

All three AI platforms frequently cite educational content over product pages for informational queries, and building this content library is one of the highest-leverage moves for improving long-term citation rates.

Suggested Prompts to Track

These are queries your buyers run before they start comparing tools getting cited here puts you in the conversation earlier.

  • "How do I run payroll for the first time?"
  • "Payroll software for a business with 5 employees"
  • "What payroll software do accountants recommend?"

Pricing

One plan

Monthly

$16 / mo
  • Weekly citation report across Google, ChatGPT and Claude delivered to your inbox
  • Know if you're cited, mentioned, or missing from every response
  • See which competitors are getting cited in your place
  • Weekly AI insights report: 'Nearest Win', 'Strategic Focus', and 'Suggested Prompts to Track'
  • Up to 5 watch prompts
  • Cancel anytime
Get started for free

Free report included. No card required to start.

FAQ

Common questions